Here’s a fun project I spent six weeks art directing for Digido Interactive in 2012. It’s an iPhone app that encourages kids to exercise. Just fire up the Zoopnium app, put your device in your pocket, and get moving. Every step you take helps you collect Zoopnium. Collect enough and you can create your own custom Zoops and even trade them with friends.
In its first week, Zoopnium was featured as a New & Noteworthy app and reached #7 in Kids apps in Canada.
As Art Director, I was responsible for the user interface design and overall look of the app. I also created the Zoop faces and the story screens. Our Lead Designer, Annie Dickerson, tackled some of the other art assets, such as all the backgrounds and experiments you can buy in the Zooper Store.
Copyright © 2012 Digido Interactive Inc.